The 12 months 2015 witnessed the best wave of migration of war refugees on the earth given that the next Planet War. So we questioned ourselves: Can a milk brand name in fact enhance people's empathy concerning the refugees? This lead us to our thought: The Friendship breakfast.
The fast increase of Artificial Intelligence – it impacts Nearly every thing, previous not least PR & Comms. But which marketing campaign, which undertaking really makes use of AI in communication in a way that goes beyond the sound, the hoopla, the standard? On this classification the EEA honours a winner who is paving just how for all of us in working with AI in Comms.
The gathered Unwanted fat was changed into one hundred% renewable diesel and the many proceeds were being donated to charity.
This laid the inspiration for our Artistic notion. The ‘Get The Stream’ Application combines speech workout routines with one thing kidsreally like: Dutch hip hop. Collectively we produced a amazing marketing campaign that touched countless shoppers across the nation
The triple obstacle was to create a Visible which shown the business aspect of utilizing MasterCard, reforesting, and also the competition. Custom made ReTree typo, in addition to a tree pattern ended up utilized on points which can be purchased with MasterCard.
The EEA During this category honours PR & Comms projects which creatively and efficiently integrate AI into an organisation’s Net presence – advanced chatbots or Digital assistants, Highly developed data Assessment or other AI-driven strategies.
Through the major video game Malmö-Hammarby, fans could swap between commentators who rooted for check here either the house or away team – or decide on a commentator who rooted for the attract!
Forever 21, the fifth major US fashion manufacturer was about to hit the Portuguese market place. To deal with and boost the Grand Opening we made an integrated conversation marketing campaign that resulted in 15,000 readers, numerous social websites references to # F21Portugal, millions impressions on and offline and many things from stock. Portugal turned a F21 Intercontinental case research.
To showcase the airport’s offering in retail and meals & beverage, Stockholm Arlanda Airport joined forces with HomeAway, planet leader in family vacation rentals.
The best communications campaigns and tasks with the vacation and tourism market might be recognised Within this EEA group.
Just about every Imaginative professional is familiar with the Hovering Artwork Director: the micro-manager who hovers over their shoulder, offering unsolicited comments, like “Allow’s try this sunset for a sunrise.
How can we motivate first and 2nd time Parliamentary election voters to employ their democratic voting proper? 35 youtubers were questioned to make video clips and postings on their own channels.
We have now collaborations with all of Israel's top news Sites, area and nationwide Television set channels and radio stations.
We established a whole new slogan and a image to rejoice twentieth anniversary of our Breast Most cancers Campaign undertaking, the most comprehensive and longest-winded Women of all ages’s well being task in Turkey.